Personal Brand
2022 | Identity and Brand Design
Personal Brand
2022 | Made for Identity and Brand Design at Northeastern University
The purpose of this project was to illustrate our personal brand in a three part process: three personal brand posters, three advertisement posters depicting a manifestation of our personal brand in the form of a product or service, and a real world implementation of that product or service (i.e. packaging design, magazine spread, etc.).
Part 1
I created a list of adjectives and images that I felt represented my personality and developed three posters that portrayed them.
The purpose of this project was to illustrate our personal brand in a three part process: three personal brand posters, three advertisement posters depicting a manifestation of our personal brand in the form of a product or service, and a real world implementation of that product or service (i.e. packaging design, magazine spread, etc.).
In Part 1, I created a list of adjectives and images that I felt represented my personality and developed three posters that portrayed them.






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Part 2
Building on Part 1, the second poster series advertises my selected product/service, an amusement park called "Funzies," that I created as a manifestation of my personal brand.
Part 2
Building on Part 1, the second poster series advertises my selected product/service, an amusement park called "Funzies," that I created as a manifestation of my personal brand.
Part 3
The final part of the personal brand project was a physical product for my amusement park. The first image is packaging for the park's own brand of popsicles, which would be intended for sale at supermarkets as a way to relive fond park experiences from home. The second image is a set of various food packaging items that would be used at food stands in the park.
Part 3
The final part of the personal brand project was a physical product for my amusement park. The first image is packaging for the park's own brand of popsicles, which would be intended for sale at supermarkets as a way to relive fond park experiences from home. The second image is a set of various food packaging items that would be used at food stands in the park.
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